Copyright 2002 by
Prentice Hall, Inc.
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§IS departments need to help line executives become comfortable managing the use of IT, enable employees to become comfortable using IT, and encourage everyone to be comfortable exploring innovative new uses of IT
§Especially on the Web with personal digital assistants (PDAs), and handheld communicators, and in creating consumer connections to the firm
3. Increase The Technological Maturity of the Firm:  Develop a Competent IS Staff and IT-Savvy Users