Copyright 2002 by
Prentice Hall, Inc.
5. E-Business Value Matrix
Matrix has 2 axes and 4 quadrants.
Horizontal axis is the
newness of the idea in the IT project and the vertical axis
is the criticality of the project to the business.
Low-Low=provide a fundamentally
new way of working in overhead areas, not business
Operational excellence: High in criticality to business-Low
in newness of idea=medium risk because they may involve
reengineering work processes
Rational experimentation: Low in criticality to business-
High in newness of idea=test new technologies and ideas
Breakthrough strategy: High-High=potentially have a huge
impact on the company