§ The
Escalating Benefits of Information Technology
–Kenneth Primozic, Edward Primozic, and Joe Leben introduce the notion of “Waves of Innovation” which they define as how IT is used by industries and enterprises.
–There are five Waves of Innovation:
1.Reducing cost
2.Leveraging investments
3.Enhancing products and services
4.Enhancing executive decision making
5.Reaching the consumer