Companies’ Programs

This program will give Saudi companies the opportunity to post their companies’ programs in different majors. A Company Program will be a guideline for our students who looking to work in the company or in its industry. In addition, this program will be considered as a link between our collage and Saudi Companies.

The Company Program will inform our students and direct them to study specific subjects or real case studies related to a Saudi company. In addition, This program will help our students to select their elective courses; and develop their skills that are required in the company or its industry.

 

FOR EXAMPLE

 

X Y Bank ( XYB ) Program

 For Marketing Students

A student who looking to be an employee in ( XYB ) or in bank industry in general needs to study the following subjects in:

 

Ø          MKT 410 Consumer Behavior

Ø          MKT 330  Advertising and Sales Promotion.

Ø          MKT 345 Marketing Research

Ø          MKT 375 Services Marketing

 

In addition, he needs also to select two of the following elective courses

 

Ø          FIN 435 Real Estate  Management

Ø          FIN 420 Investment

Ø          FIN 430 Risk Management & Insurance

Ø          ECON 415 Public Finance

Ø          ECON 410 International Economics

 

 

MKT 410

         Consumer Behavior

 

In this course, students need to study one of the following subjects:

 

1-     How could ( XYB )  select its target market & develop marketing programs for CREDIT SERVICES by understanding consumer behaviors?

 

2-     What is the influence of culture on Islamic Products & Service of ( XYB ) ?

 

3-     How could ( XYB )  promote its Internet Banking Service for KFUPM faculty members by understanding social-group influences on consumer behaviors?

 

 

 

 

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MKT 345

Marketing Research

 

In this course, students need to study one of the following subjects:

Ø     

 

 

 

 

 

 

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MKT 330

Advertising and Sales Promotion

 

In this course, students need to study one of the following subjects:

Ø     

 

 

 

    

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FIN 435

Real Estata Management

 

In this course, students need to study one of the following subjects:

 

 

 

 

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ECON 410

International Economics

 

In this course, students need to study one of the following subjects:

 

 

 

 

 

 

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For more information about this program please contact the business development unit:

Mr. Hani M. S. Al-Kadi

 

P. O. Box 146, Dhahran, 31261 Saudi Arabia

Mobil:     (966) 504 9876 25

Tel:           (966) 3 860-1401  

Fax:          (966) 3 860-1149

E-Mail:    alkadi@kfupm.edu.sa

 

 

 

Designed & Developed by

Hani M. S. Al-Kadi

Business Development Unit